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Time Boutique Munich
The crown of watchmaking · since 1905

Rolex

For over a century Rolex has stood for precision, reliability and excellence. From the depths of the oceans to the summits of the highest mountains.

About Rolex

Rolex is more than just a watch brand – it's an icon of the luxury industry and a symbol of success, prestige and timeless elegance. Since its founding in 1905 by Hans Wilsdorf in London, Rolex has evolved into one of the most recognized and coveted watch brands in the world.

Rolex's history is marked by groundbreaking innovations: In 1926, Rolex introduced the first waterproof wristwatch, the Oyster. In 1953 came the Submariner – the first diving watch waterproof to 100 meters. That same year, the Explorer conquered Mount Everest on the wrist of Sir Edmund Hillary. In 1963, the Cosmograph Daytona was introduced, which today is among the most valuable watches in the world.

Particularly interesting for collectors: Rolex watches are known for their exceptional value retention. Models like the Submariner, Daytona, GMT-Master II and Datejust have developed into excellent investments in recent years. The limited availability, consistently high demand and legendary reputation of the brand contribute to value appreciation.

For women, Rolex offers particularly elegant models such as the Lady-Datejust, the Oyster Perpetual in various sizes (28mm, 31mm, 36mm) and the Pearlmaster. These watches combine feminine elegance with robust Rolex quality and are suitable both as everyday companions and as investments.

At Time Boutique Munich, we provide expert advice on all Rolex models. Trading pre-owned luxury watches since 2018, we know the market precisely and help you find the perfect Rolex for your needs – whether as your first luxury watch, as an addition to your collection or as a value-stable investment.

Iconic models
  • Submariner
  • Daytona
  • GMT-Master
  • Datejust
Rolex Datejust 36 with Jubilee bracelet and fluted bezel
Featured

Rolex Datejust, the reference against which all others are measured

Why the Datejust is the archetypal Rolex, how to choose between 36 and 41 millimetres, Jubilee and Oyster, smooth and fluted bezel, and what matters when you buy.

29 Jun 2026 · 8 min readRead article →
Collection

All articles

Carefully curated articles about Rolex.
Rolex Day-Date in gold on the President bracelet
29 Jun 2026 · Matthias · 8 min read

Rolex Day-Date, the President watch and its quiet status

Why the Day-Date exists only in precious metal, what the President nickname is about, which sizes and references count, and what to look for when you buy.

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Rolex Cosmograph Daytona in steel with a white dial
29 Jun 2026 · Matthias · 9 min read

Rolex Daytona, history, references and what matters when you buy

Why the steel Daytona is the hardest Rolex to get hold of, which references really count, what Paul Newman has to do with it, and what we look for in the atelier.

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Rolex Explorer with a black dial on rock
29 Jun 2026 · Matthias · 8 min read

Rolex Explorer, the underrated adventure watch

Why the Explorer is Rolex' most honest tool watch, what distinguishes Explorer I and Explorer II, where its history comes from, and what to look for when you buy.

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Rolex GMT-Master II Pepsi with a red and blue bezel
29 Jun 2026 · Matthias · 8 min read

Rolex GMT-Master II, the travel watch with personality

How the GMT function works, what the nicknames Pepsi, Batman and Root Beer mean, Jubilee against Oyster, and what to look for when you buy a used GMT-Master II.

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Rolex Lady-Datejust on the wrist
29 Jun 2026 · Carlotta · 9 min read

Rolex Lady-Datejust, the women's Rolex with the longest history

How to choose the right size, bezel, the matching bracelet and dial, what sets the 26 apart from the 28, which alternatives exist, and what to look for when you buy.

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Several Rolex models side by side from above on a light surface
29 Jun 2026 · Matthias · 8 min read

Rolex models at a glance, which watch suits whom

The whole Rolex world sorted. The classic and the professional line, the materials and a clear guide to which model suits which wearer.

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Rolex Oyster Perpetual with a coloured dial
29 Jun 2026 · Matthias · 8 min read

Rolex Oyster Perpetual, the purest form of the brand

Why the Oyster Perpetual is the most honest Rolex, what its name means, how the colour offensive of 2020 changed demand, and what to look for when you buy.

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Rolex next to box and papers on dark wood
29 Jun 2026 · Matthias · 8 min read

Rolex prices and value, what really determines worth

List price against market price, why some models trade above list price, what drives the value of a Rolex and why we prefer to name concrete numbers in conversation.

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Rolex Sea-Dweller on wet dark stone
29 Jun 2026 · Matthias · 8 min read

Rolex Sea-Dweller, the diving watch for real depth

What the helium valve is really for, what distinguishes Sea-Dweller and Deepsea, how it relates to the Submariner, and what to look for when you buy.

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Rolex Sky-Dweller with the Ring Command bezel
29 Jun 2026 · Matthias · 8 min read

Rolex Sky-Dweller, the most complicated watch of the brand

How the annual calendar and the second time zone of the Sky-Dweller work, what the Ring Command bezel does, whom the watch is made for, and what to look for when you buy.

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Rolex Submariner with black ceramic bezel on dark stone
29 Jun 2026 · Matthias · 8 min read

Rolex Submariner, the diving watch that became a style icon

Date or no-date, the ceramic era, the lexicon of nicknames from Hulk to Kermit, and what to look for when you buy a used Submariner.

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Rolex movement on a watchmaker's bench
29 May 2026 · Time Boutique · 8 min read

Rolex service cost, what an honest overhaul actually covers

What a Rolex service costs, what is included, and how the factory service centre, an independent watchmaker and our atelier compare. Explained from the bench.

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Rolex on an atelier table during valuation
29 May 2026 · Matthias · 9 min read

Selling a Rolex, a sober guide from the atelier

How to sell your Rolex well, find the market value, and choose between immediate purchase, consignment and auction. Explained from daily trading practice.

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Rolex Submariner under the watchmaker's loupe in the atelier
29 May 2026 · Time Boutique · 10 min read

How to spot a fake Rolex Submariner, the 12-point guide

Crown, Cyclops, rehaut, movement, Glidelock. Twelve concrete checkpoints to distinguish a genuine Submariner from a replica, from the watchmaker's bench.

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Rolex Submariner and GMT-Master II side by side in the atelier
29 May 2026 · Matthias · 9 min read

Submariner vs GMT-Master II, which Rolex sports watch suits you

Submariner or GMT-Master II as your first Rolex sports watch? A comparison of history, bezel, movement and market position from a Munich atelier perspective.

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Personal handover of a Rolex in our Munich atelier
15 May 2026 · Matthias · 8 min read

Buying a Rolex, a guide from the atelier

How to actually buy a Rolex. Budget, sourcing routes, physical inspection, papers, authentication, payment, service. Eight steps from the workshop perspective.

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Rolex models side by side in the atelier
30 Apr 2026 · Matthias · 11 min read

Which Rolex to buy, the guide for beginners and collectors

Submariner, GMT-Master II, Daytona, Datejust, Day-Date. Which reference for which wearer, where the value lies, what we see in the atelier.

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Frequently asked questions

Answers to the most important questions about Rolex.
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Looking for a Rolex? See the current collection or have your watch checked in our workshop.

Do you have any further questions?

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