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Since 1905, Rolex has stood for precision, luxury and innovation. From the first waterproof watches to today's iconic models.
Discover timepieces that made history.
Hand-selected watches of highest quality • Certified & authenticated
Maximilian Scheuermeyer
Founder & CEO
A crown for every achievement
The history of Rolex begins in 1905 in London, when Hans Wilsdorf realized his vision of a perfect wristwatch. In 1926, the Oyster technology revolutionized the watch industry as the world's first waterproof wristwatch.
1931 brought the next revolution: the Perpetual rotor, the automatic winding mechanism that remains the industry standard today. Mercedes Gleitze proved the Oyster's reliability in 1927 during her English Channel crossing.
Founded by Hans Wilsdorf in London
First waterproof wristwatch Oyster
Invention of the Perpetual rotor
Submariner conquers the deep sea
Every watch certified & authenticated
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